Kreston Reeves Brand DNA

11/07/2019

Course | Description

Brand DNA in association with Kreston Reeves, is running for two-days next on the 11th and 12th July 2019 at Regus - West Malling, 26 Kings Hill Ave, Kings Hill, Maidstone ME19 4AE.

A two-day DNA for you and your business

DAY 1:

BRAND ASSET FOR GROWTH
- Understand your vision for growth
- Today/tomorrow/the future
- What is the number that you’re building your business value to for scale?
- Understand how to grow your business from the top-down, brand-led as opposed to the bottom-up, sales-led
DISCOVER YOUR INDUSTRY GAP TO BE A MARKET LEADER
- Future map your business looking at the trends and patterns of the industry to navigate your business into future gaps
- Understand how to make strategic brand choices about the brand and people combined
- Who are you talking to and how are you talking to them? Identify your three key personas

DAY 2:

PURPOSE AND PROFIT
- Understand what you want to be known for and how you want to leave people feeling
- Combine your commercial business with the purpose, to build a self-sustaining business model
UNCOVER YOUR BUSINESS CORE ASSET TO BECOME AN ASSET-LED GROWTH COMPANY AND NOT A PRODUCT-LED BUSINESS
- What is the core asset of the business that will drive the valuation of the business in the future?
- Understand what you are truly in the business of tomorrow and in the future
- Design your new brand equity storyboard

Output: At the end of the 2 days, you will be able to write out your new brand asset storyboard to move into the four days and build the revenue system that designs out the end-to-end growth system

For more information, contact us here!

Buy the course now!

Cost of the course

£1,350.00

For two attendees use discount code kreston2 (50% off the second attendee +VAT)
For three attendees use discount code kreston3 (50% off 2nd and 3rd attendee+VAT)
If you would like more than three people to attend, please email hello@thebob-group.com for your bespoke gift code.

Where & When

28 April 2018 at 8 PM
London, UK

Address

120 Oxford Circus
London W1C 2DZ
United Kingdom