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Personal brand


Our Personal Brand course is designed to teach you about the Who Era and the currency of the new celebrity; influencers, networks and world leaders. The course teaches you how to turn your profile into an asset, understand the metrics for measuring your success, and identify the scale and reach of your fame.

To do this we will help you:

• Learn how to turn your profile into an asset
• Decide where you want to play in the organisational structure to drive awareness
• Audit your Google fame – How are you showing up on and off-line?
• Craft your micro voice to align with the macro voice of the business
• Write out your personal DNA to build and activate your personal brand plan.

We have 2 types of packages available one with support and one without. Both packages will be run through our online Platform BOB Earth, by subscribing to the course you will also gain access to other great features and benefits of being a member of the Earth.

  1. Without Support
    This programme is designed to let you collaborate and learn at your own pace.

    • you can access the learning materials whenever you like
    • you will join a classroom of peers with whom you can collaborate and share ideas.
    • You can access additional *mentor hours from a member of the BoB team
  2. With Support
    The programme is designed to allow you to learn, embed and share.
    • The curriculum is taught to a structured timeline over 10 weeks
    • During each week in addition to accessing the learning materials, you will participate in a live weekly classroom with a member of the BoB Team.
    • We audit your Google fame
    • You will join a classroom of max 30 other businesses, to encourage peer to peer learning and that will also be moderated by a member of the BoB team to be on hand to provide support and help with any questions.

By enrolling here you will sign up to be added to our next cohort – we will be in touch with you in the next 7 days with the available cohort dates.


Contact us for further information about the school or to discuss currency options.